World Franchise Centre



“Genuine broasted chicken”

Country of Origin:


Operational/Signed (Outlets)

  • USA - (5000)
  • India - (25)


  • Malaysia
  • Indonesia
  • Thailand
  • Singapore
  • Vietnam
  • Philippines
  • UAE
  • Saudi Arabia
  • Egypt
  • Gulf Cooperation Council
  • MENA
  • South East Asia

Broasters is an American diner which uses a unique cooking method developed in 1953 when Founder L.A.M. Phalen combined the principles of a pressure cooker and a deep fryer into one process creating Broasters patented technology-based pressure fried chicken. The results - in quality, flavour and cooking speed - were revolutionary. This unique process is only one of the ways Genuine Broaster Chicken is better. After spreading the juiciest chicken to more than 36 countries, Broaster chicken through its 'More' and 'pint' franchise restaurants, became the first American diner to combine unique fried chicken menu with burgers, steaks, oriental meals and much more. A bar option is even available!

Our partners are part of our family and we never let our family down. Therefore, it should come as no surprise that the training and support we offer doesn't stop once you have served your first customer.

For Business Start-Up Package

  • Use of Brand Trademark, intellectual property.
  • 2 weeks initial induction training program covering: Brand values, operations manual, operating templates, operational software etc.
  • Access to online franchise support for 'More' and 'pint'.
  • Business mentoring support.
  • Staff recruitment support.
  • Start-up set of uniforms and packaging.
  • Support with supply chain development.
  • Benefit from our preferential supplier pricing
    Training and Business Support

  • At least 4 weeks onsite aftercare within your store open.
  • Access to our ongoing support and development programmes which have been developed to help you accelerate the growth in the initial formative stages.
  • Daily operational support hotline
  • Business mentoring and support visits from parent support teams. One-to-one business coaching and planning
  • Supply of proprietary spices. Support with menu strategy and new product development and much more.

Unique Business Proposition

  • 65 year old brand with proven technology.
  • Patented pressure fryer technology that combines technology-based pressure fried chicken that uses 50% less oil and is the juiciest chicken in the world.
  • The flexibility of formats - QSR, Fast Casual, Casual Dining.
  • Flexibility in Menu as per format - from various flavours of fried chicken, to chicken wings tossed in various sauces, burgers, steaks, oriental meals, beverages and desserts.
  • Flexibility to tweak the menu as per regional pallet requirement.
  • Elaborate menu in casual dining appealing to a huge demographic and the only American dinner to offer a fried chicken and beer combination (subject to local market conditions)
  • The flexibility of formats such as commercial centres, malls, high street & in-line locations, transit hubs etc.
  • App-based contact with the parent making for simple and transparent communication.
  • Turn key operation management right from location selection, design and development, equipment & product sourcing etc.
  • Very comprehensive initial and ongoing training modules
  • The entire program management system supported by technology.

Investor Profile
We are looking for investors who are as passionate as us. Strong entrepreneurial and leadership skills to lead and inspire a management team is a must. And while we have young and energetic team members who are tons of fun to work with, we need someone who makes the work environment even more enjoyable. Do you have what it takes?

International Licence Fee: Upon Application

PaulTroy Franklin will be managing your enquiry.



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Disclaimer: World Franchise Associates Ltd. is a privately owned limited liability company specializing in international franchise development and advisory services.
World Franchise Associates is not an NGO or franchise association and is not affiliated in any way with the World Franchise Council.
World Franchise Associates is a member of the International Franchise Association. Member of the IFA International Committee and
Member of the Advisory Council for the Global Restaurant Leadership Conference.

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