MO

MO

MO

Family clothing brand

Portugal Portugal

MO

MO is one of the leading Family fashion brands in Portugal that is owned by Sonae Group. This is an accessable retail brand inspired in today's women and their family, providing apparel, footwear, accessories and more, all tailored to woman, man, teen and kids' needs, at great prices.

Unique Business Proposition

Yuliya Bilous

Yuliya Bilous will be managing your enquiry.

Enquire about Brand
  • Franchising: stand alone stores
  • Wholesale: department stores
  • Category Management: Hypermarket textile areas
Yuliya Bilous

Yuliya Bilous will be managing your enquiry.

Enquire about Brand

MO Brochures

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About MO

MO is a brand inspired in today's women and their family, providing apparel, footwear, accessories and more, all tailored to woman, man, teen and kids' needs, at great prices.

MO's success is built upon 20 years of experience in the market. MO was born with the goal of making the aspirational side of fashion, accessible to all: to all kinds of incomes, to all kinds of families, to all kinds of people.

How to dress is more than an act of everyday need, it's an act of self-awareness, a pleasure.

It's being part of a harmony of personality, colors, patterns, and sizes. We all deserve such pleasure.

MO works every day to convert such aspirational need of looking good and trendy into something we can all afford. We are FASHION FOR REAL, the affordable aspirational. MO franchising system offers support in all aspects relating to product, marketing and franchise management, ensuring:

  • New product arrivals to the stores every month.
  • Supplying according to market's needs and your own feedback, to avoid unnecessary inventory costs.
  • Store layout designed to maximize sales performance and fully express the power of MO brand.
  • Training of your sales and management team.
  • Periodic visits by product and merchandise professionals to leverage continuous improvements.
  • Day to day support in the running of your stores, from communication to pricing and promotional policies.

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Investor Profile

  • Financial stability and capacity to expand
  • Proven track record in successfully operating retail brands and outlets
  • Very good understanding of local target market
  • Dedicated and experienced team to manage the brand

Available
Countries

  • Central & South America
  • Africa
  • Asia
  • Eastern Europe

Operational
Countries

  • Portugal (108)
  • Azores (5)
  • Canary Islands (4)
  • Saudi Arabia (4)
  • Mozambique (2)
  • Cambodia (1)
  • Lebanon (1)

MO Brochures

Brochure Brochure

MO Gallery

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Disclaimer: World Franchise Associates Ltd. is a privately owned limited liability company specializing in international franchise development and advisory services. World Franchise Associates is not an NGO or franchise association and is not affiliated in any way with the World Franchise Council. World Franchise Associates is a member of the International Franchise Association, a Member of the IFA International Committee and a Member of the Advisory Council for the Global Restaurant Leadership Conference.

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